Food consumption and waste are significant global issues, contributing to environmental degradation and food insecurity. Despite this, individuals and societies continue to choose food that is not always contributing to their wellbeing (e.g., unhealthy or not of high quality and standards) and, ultimately, generate substantial food waste. Understanding the psychological factors driving food choices and waste behaviors is crucial in addressing these challenges.

Research in this domain highlights that attitudes, cognitive processes, emotional reactions, and social influences significantly shape how people consume and discard food. Factors such as personal beliefs about food consumption and disposal, perceptions of abundance, societal norms, and convenience play a central role in these behaviors. Unpacking these psychological underpinnings can inform interventions that promote more sustainable food consumption patterns and reduce waste, contributing to broader environmental and societal well-being.

This Research Topic aims to deepen the understanding of the psychological drivers behind food consumption choices and food waste behavior. By exploring recent advances in behavioral psychology, social norms, cognitive biases, and emotional triggers related to food-related decisions, this research will offer both theoretical insights and practical applications. Our goal is to develop and promote interventions that can positively influence consumer behavior, reduce food waste, and encourage sustainable consumption. These findings will not only contribute to psychological theories but also offer solutions for businesses, policymakers, and individuals committed to maximize sustainable food choices and minimize food waste.

We invite submissions that explore a range of psychological and behavioral factors influencing food consumption and waste behavior. Relevant topics include, but are not limited to:

• Cognitive and emotional processes that guide food choices and disposal;
• The role of social representations, societal norms, and cultural factors in shaping food waste behavior;
• Psychological factors related to perceived food value, abundance, and sustainability.
• Behavioral interventions and nudges aimed at reducing food waste at household, community, or industry levels;
• The impact of educational campaigns, policies, and technology on food-related behaviors

We are particularly interested in manuscripts that connect psychological theories with real-world applications, including empirical studies, review articles, case studies, and innovative intervention designs. This collection seeks to bridge the gap between psychological insights and actionable strategies for reducing food waste and promoting responsible consumption.

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Frontiers in Psychology

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Impact