In recent years, the relationship between behavior and innovation has come to be globally accepted as a prerequisite of business success. Innovative behavior is seen as an introduction to the application and development of new ideas, processes, initiatives, or actions by qualified professionals. Developed either individually or collectively, innovative behavior drives creativity and is directly linked to a multitude of behaviors that lead to the generation of new ideas, initiatives, and value for new companies’ products and services.

While employees’ behavior in organizations has been extensively investigated, there is a gap in the literature concerning how human beings process and acquire new skills for work relationships that promote innovative behavior, and particularly if its development is focused on new business models, entrepreneurship projects, or innovative startups models.

To date, there have emerged different theories on how business management should promote innovative behavior to increase the value of their products and services. However, available literature on the forms of managing innovative behavior in new and entrepreneurship projects remains scarce. Accordingly, there is an urgent need for further research on employee behavior characteristics, motivations, perceived skills in changing contexts, organization and leadership at work, role of innovation in the behavior of individuals and work groups. Similarly, it is necessary to analyze the creation of critical knowledge linked to a global economy and to better understand the role of innovation and behavior in companies’ success.

This Research Topic welcomes, but is not limited to, the following themes:

Analysis of innovative behavior in new companies

Analysis of employees’ behavior in new professional ecosystems

The role of innovative behavior in entrepreneurship projects

Theoretical development of innovative behavior and its role in companies’ economy

Use of new technologies to drive innovative behavior

Experimental analysis to boost innovative behavior

Applications and case studies of models that drive innovative behavior

Analysis of personality, behavior, and innovation in entrepreneurship projects

Empirical models focused on understanding of various attitudes and motivations underlying innovative behavior

Use of innovative digital tools to understand employees’ behavior

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Frontiers in Psychology

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