About this Research Topic
This Research Topic is part of a series with "Neuroscience and the Media". Please see the first edition here.
Understanding how the brain perceives audiovisuals is a burgeoning field within neuroscience, often referred to as neurocinematics. This area of research is crucial as it provides quantitative and reliable tools for designing media content based on neural responses rather than subjective reports. Identifying patterns that link brain activity with audiovisual characteristics, whether format or content-related, can offer profound insights into brain function in response to different stimuli. Recent studies have shown that cognitive deficits can become apparent when perceiving audiovisuals, highlighting the potential for developing non-invasive tools to address these deficits. Despite significant advancements, there remain gaps in our understanding of how media content impacts brain activity and, consequently, behavior and cognition. This underscores the need for further investigation into the neural mechanisms underlying audiovisual perception.
This Research Topic aims to expand our knowledge of neurocinematics, an interdisciplinary approach to understanding audiovisual perception through the brain activity of spectators. The primary objectives include exploring how the brain processes audiovisuals, identifying neural patterns associated with different types of media content, and understanding the cognitive and physiological responses elicited by audiovisual stimuli. Specific questions to be addressed include: How does the brain differentiate between various audiovisual formats? What neural mechanisms are involved in the perception of narrative and non-narrative content? How can this knowledge be applied to address cognitive deficits?
To gather further insights into the boundaries of neurocinematics, we welcome articles addressing, but not limited to, the following themes:
- Neurocinematics
- Cognitive neuroscience and the perception of audiovisual content
- Visual perception of movies
- Neuroscience methods applied to media content
- Neurophysiology of media creators
- Neurophysiology of media viewers
- Subjective perception of time when watching movies
Manuscripts employing techniques that measure the brain activity of viewers, such as eye tracking, EEG, fMRI, and fNIRS, among others, from various approaches, are particularly welcome.
Understanding how the brain perceives audiovisuals is a burgeoning field within neuroscience, often referred to as neurocinematics. This area of research is crucial as it provides quantitative and reliable tools for designing media content based on neural responses rather than subjective reports. Identifying patterns that link brain activity with audiovisual characteristics, whether format or content-related, can offer profound insights into brain function in response to different stimuli. Recent studies have shown that cognitive deficits can become apparent when perceiving audiovisuals, highlighting the potential for developing non-invasive tools to address these deficits. Despite significant advancements, there remain gaps in our understanding of how media content impacts brain activity and, consequently, behavior and cognition. This underscores the need for further investigation into the neural mechanisms underlying audiovisual perception.
This Research Topic aims to expand our knowledge of neurocinematics, an interdisciplinary approach to understanding audiovisual perception through the brain activity of spectators. The primary objectives include exploring how the brain processes audiovisuals, identifying neural patterns associated with different types of media content, and understanding the cognitive and physiological responses elicited by audiovisual stimuli. Specific questions to be addressed include: How does the brain differentiate between various audiovisual formats? What neural mechanisms are involved in the perception of narrative and non-narrative content? How can this knowledge be applied to address cognitive deficits?
To gather further insights into the boundaries of neurocinematics, we welcome articles addressing, but not limited to, the following themes:
- Neurocinematics
- Cognitive neuroscience and the perception of audiovisual content
- Visual perception of movies
- Neuroscience methods applied to media content
- Neurophysiology of media creators
- Neurophysiology of media viewers
- Subjective perception of time when watching movies
Manuscripts employing techniques that measure the brain activity of viewers, such as eye tracking, EEG, fMRI, and fNIRS, among others, from various approaches, are particularly welcome.
Keywords: Neurocinematics, visual perception, media, cognitive neuroscience, audiovisuals, Eye tracking, neurophysiology
Important Note: All contributions to this Research Topic must be within the scope of the section and journal to which they are submitted, as defined in their mission statements. Frontiers reserves the right to guide an out-of-scope manuscript to a more suitable section or journal at any stage of peer review.
