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ORIGINAL RESEARCH article
Front. Sustain. Food Syst.
Sec. Agricultural and Food Economics
Volume 9 - 2025 | doi: 10.3389/fsufs.2025.1534536
Impacts of organizational support on rice farmers' adoption of green production technologies --Implications for food security and environmental sustainability
Provisionally accepted- School of Economics and Management, Jiangxi Agricultural University, Nanchang, China
The relentless focus on maximizing production has exacerbated ecological challenges, including agricultural surface pollution, soil crusting, and farmland degradation, which increasingly threaten sustainable development. Agricultural green production technologies are essential for balancing food security with environmental sustainability.Methods: This study examines the role of organizational support in fostering farmers' adoption of agricultural green production technologies, using survey data from 1,426 rice farmers in Jiangxi Province, China. Ordered logit and moderated mediation models reveal a robust positive effect of organizational support on agricultural green production technology adoption, even after addressing endogeneity concerns.The findings highlight that the effect of organizational support is more pronounced among farmers with agricultural insurance and those primarily engaged in farming.Mechanistic analysis shows that operation scale partially mediates the relationship between organizational support and agricultural green production technology adoption, accounting for 7.76% of the total effect. Furthermore, social capital acts as a positive moderator, amplifying the impact of organizational support on the operation scale and, subsequently, on agricultural green production technology adoption. These results underscore the need to enhance organizational support measures, promote moderate-scale farming, and cultivate social capital as critical strategies for advancing green agricultural practices.
Keywords: Organizational support, social capital, Scale of operations, green production technologies, moderated mediation analysis, Food security
Received: 26 Nov 2024; Accepted: 27 Jan 2025.
Copyright: © 2025 Zhang, Zhang, Liu, Ye and Liao. This is an open-access article distributed under the terms of the Creative Commons Attribution License (CC BY). The use, distribution or reproduction in other forums is permitted, provided the original author(s) or licensor are credited and that the original publication in this journal is cited, in accordance with accepted academic practice. No use, distribution or reproduction is permitted which does not comply with these terms.
* Correspondence:
Feng Ye, School of Economics and Management, Jiangxi Agricultural University, Nanchang, China
Wenmei Liao, School of Economics and Management, Jiangxi Agricultural University, Nanchang, China
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