ORIGINAL RESEARCH
Published on 02 May 2023
Automatic facial coding predicts self-report of emotion, advertisement and brand effects elicited by video commercials
doi 10.3389/fnins.2023.1125983
- 3,941 views
- 8 citations
- Frontiers in Neuroergonomics
- Consumer Neuroergonomics
- Research Topics
- Neuromarketing: An Interdisciplinary Approach to Studying Consumer Decision-Making Process
Neuromarketing: An Interdisciplinary Approach to Studying Consumer Decision-Making Process
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Articles
ORIGINAL RESEARCH
Published on 16 Feb 2023
How do risks and benefits affect user’ privacy decisions? An event-related potential study on privacy calculus process
doi 10.3389/fpsyg.2023.1052782
- 3,038 views
- 2 citations
ORIGINAL RESEARCH
Published on 16 Feb 2023
Motivation in the metaverse: A dual-process approach to consumer choices in a virtual reality supermarket
doi 10.3389/fnins.2023.1062980
- 5,342 views
- 11 citations
SYSTEMATIC REVIEW
Published on 10 Nov 2022
Neural mechanisms of brand love relationship dynamics: Is the development of brand love relationships the same as that of interpersonal romantic love relationships?
doi 10.3389/fnins.2022.984647
- 4,508 views
- 7 citations
Published in
Frontiers in Neuroergonomics
Consumer Neuroergonomics
Participating Journals
Frontiers in Neuroscience
- 3.2 impact factor
- 6.2 citescore
Frontiers in Psychology
- 2.6 impact factor
- 5.3 citescore