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ORIGINAL RESEARCH article

Front. Psychol.

Sec. Auditory Cognitive Neuroscience

Volume 16 - 2025 | doi: 10.3389/fpsyg.2025.1531566

The McGurk effect is similar in native Mandarin Chinese and American English speakers

Provisionally accepted
  • 1 Perelman School of Medicine, University of Pennsylvania, Philadelphia, Pennsylvania, United States
  • 2 Rice University, Houston, Texas, United States
  • 3 Southwest Jiaotong University, Chengdu, Sichuan Province, China
  • 4 Key Laboratory of Mental Health, Institute of Psychology, Chinese Academy of Sciences (CAS), Beijing, Beijing Municipality, China
  • 5 Department of Neurobiology & Anatomy, University of Pennsylvania, Philadelphia, United States

The final, formatted version of the article will be published soon.

    Humans combine the visual information from mouth movements with auditory information from the voice to recognize speech. A common method for assessing audiovisual speech perception is the McGurk effect: when presented with some incongruent pairings of auditory and visual speech syllables (e.g., the auditory speech sound "ba" dubbed onto the visual mouth movements for "ga") individuals perceive a third syllable, distinct from the auditory and visual components. The many differences between Chinese and American culture and language suggest the possibility of group differences in the McGurk effect. Published studies have reported less McGurk effect in native Mandarin Chinese speakers than in English speakers, but these studies sampled small numbers of participants tested with a small number of stimuli. Therefore, we conducted inperson tests of the McGurk effect in large samples of Mandarin-speaking individuals from China and English-speaking individuals from the USA (total N = 307) viewing 9 different stimuli.Averaged across participants and stimuli, we found similar frequencies of the McGurk effect between Chinese and American participants (48% vs. 44%). In both groups, there was high variability both across participants (range from 0% to 100%) and stimuli (14% to 83%) with the main effect of culture and language accounting for only 0.2% of the variance in the data. The high variability inherent to the McGurk effect necessitates the use of large sample sizes to accurately estimate group differences and requires testing with a variety of McGurk stimuli, especially stimuli potent enough to evoke the illusion in the majority of participants.

    Keywords: McGurk effect, cultural differences, Audiovisual Speech, multisensory integration, individual differences

    Received: 20 Nov 2024; Accepted: 24 Feb 2025.

    Copyright: © 2025 Magnotti, Basu Mallick, Feng, Zhou, Zhou and Beauchamp. This is an open-access article distributed under the terms of the Creative Commons Attribution License (CC BY). The use, distribution or reproduction in other forums is permitted, provided the original author(s) or licensor are credited and that the original publication in this journal is cited, in accordance with accepted academic practice. No use, distribution or reproduction is permitted which does not comply with these terms.

    * Correspondence: Michael S Beauchamp, Department of Neurobiology & Anatomy, University of Pennsylvania, Philadelphia, 77030, United States

    Disclaimer: All claims expressed in this article are solely those of the authors and do not necessarily represent those of their affiliated organizations, or those of the publisher, the editors and the reviewers. Any product that may be evaluated in this article or claim that may be made by its manufacturer is not guaranteed or endorsed by the publisher.

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