Consumer Psychology in Tourism and Hospitality

167.4K

views

115

authors

33

articles

Consumer Psychology in Tourism and Hospitality

167.4K

views

115

authors

33

articles

Editors

5

Zhejiang Gongshang University

Southwestern University of Finance and Economics

Sun Yat-sen University

Zhejiang Gongshang University

University of Missouri

Impact

Fetching...

About

With the development of technology and globalization, great changes occur in consumer behavior in tourism and hospitality. Such changes may be related to different factors, from the personal level to the social level. Meanwhile, in dramatic contexts such as COVID-19, some factors, more than others, have a more significant impact on consumer behavior. Consumer psychology provides a diversified and in-depth interpretation of consumer behaviors in tourism and hospitality. Papers from various product-consuming contests are welcome.

Classic psychology theories, such as Plog’s personality-based tourist classification, have reflected that consumer behaviors in tourism and hospitality are fundamentally driven by individuals’ psychology. However, more profound studies on consumer psychology are needed to keep up with the advances in tourism and hospitality research.

This Research Topic aims to explain the consuming phenomena in tourism and hospitality using the theories, concepts, or methods of psychology, and uncover the underlying psychological motivations behind the consumer behaviors in tourism and hospitality. We welcome submissions using quantitative, qualitative, or mixed methods from various fields.

Topics may include, but are not limited to:

the implicit and explicit destination attitudes;

the role of emotions in driving customers’ behaviors in tourism and hospitality;

the interaction of hotel staff and customers after Covid-19;

the antecedents and consequences of destination attachment;

the consuming psychology reflected by the contents of travel-related social media.

With the development of technology and globalization, great changes occur in consumer behavior in tourism and hospitality. Such changes may be related to different factors, from the personal level to the social level. Meanwhile, in dramatic contexts such as COVID-19, some factors, more than others, have a more significant impact on consumer behavior. Consumer psychology provides a diversified and in-depth interpretation of consumer behaviors in tourism and hospitality. Papers from various product-consuming contests are welcome.

Classic psychology theories, such as Plog’s personality-based tourist classification, have reflected that consumer behaviors in tourism and hospitality are fundamentally driven by individuals’ psychology. However, more profound studies on consumer psychology are needed to keep up with the advances in tourism and hospitality research.

This Research Topic aims to explain the consuming phenomena in tourism and hospitality using the theories, concepts, or methods of psychology, and uncover the underlying psychological motivations behind the consumer behaviors in tourism and hospitality. We welcome submissions using quantitative, qualitative, or mixed methods from various fields.

Topics may include, but are not limited to:

the implicit and explicit destination attitudes;

the role of emotions in driving customers’ behaviors in tourism and hospitality;

the interaction of hotel staff and customers after Covid-19;

the antecedents and consequences of destination attachment;

the consuming psychology reflected by the contents of travel-related social media.

Download ebook

Share

Editors

Zhejiang Gongshang University

Southwestern University of Finance and Economics

Sun Yat-sen University

Zhejiang Gongshang University

University of Missouri

Impact

167,446 Total views

127,272 Article views

35,151 Article downloads

5,023 Topic views

Published In

Journal Thumbnail

Frontiers in Psychology

Organizational Psychology

Journal Thumbnail

Frontiers in Communication

Organizational Psychology

About Frontiers Research Topics

With their unique mixes of varied contributions from Original Research to Review Articles, Research Topics unify the most influential researchers, the latest key findings and historical advances in a hot research area! Find out more on how to host your own Frontiers Research Topic or contribute to one as an author.

Suggest a topic