Skip to main content

ORIGINAL RESEARCH article

Front. Sustain. Tour.

Sec. Ecotourism

Volume 4 - 2025 | doi: 10.3389/frsut.2025.1510025

This article is part of the Research Topic UN World’s Indigenous Peoples Day: Indigenous Tourism and Cultural Revitalization: Impacts, Opportunities, and Collaborative Approaches View all 6 articles

Indigenous communities and marine mammal tourism management: incorporating the perspectives of the indigenous Māori people of Aotearoa/New Zealand

Provisionally accepted
  • Auckland University of Technology, Auckland, New Zealand

The final, formatted version of the article will be published soon.

    Introduction: Many coastal and island indigenous people have long-standing important relationships with marine mammals. In many cases whales and dolphins have been viewed as spiritual beings with strong connections to indigenous people’s histories, and connections to the world around them. In other cases, they have been viewed as important guides and symbols that form parts of creation stories, art, music and important cultural practices. For indigenous Māori in Aotearoa/New Zealand whales have a significance as cultural “taonga” (treasure) and the relationship between whales and Māori are deep and entwined with understanding and connection to the Pacific Ocean and the Pacific islands. Aotearoa/ New Zealand’s Marine Mammals Protection Act formally recognises this relationship and is considered world-leading in its incorporation of indigenous Māori rights with regards to marine mammals alongside of the strong focus on marine mammal conservation. This legislative regime sits within the context of increasing evidence from New Zealand and elsewhere that shows that the current growth patterns and intensity of marine tourism activities can have adverse short- and long-term impacts on marine mammals. Consequently, there is a tension between the ambitions to protect marine mammals and include indigenous Māori’s important relationship with marine mammals and the risks associated with the growth of marine mammal tourism.Methods: This qualitative study uses a case study approach to explore Aotearoa/New Zealand’s indigenous Māori people’s connection with marine mammals and their role in marine mammal tourism management. Data were obtained through semi-structured, in-depth interviews with Māori participants directly involved in marine mammal conservation and tourism management.Results and discussion: The findings show a strong historical, spiritual, and cultural connection between indigenous Māori and marine mammals. Recommendations for improving marine mammal tourism policy and management include greater engagement of indigenous communities in conservation efforts and incorporating Māori traditional ecological knowledge and perspectives into marine mammal tourism management. The study emphasises the importance of intergenerational decision-making in natural resource management, with a particular focus on marine mammal tourism. The study contributes to the broader understanding of indigenous Māori’s relationship with nature and tourism, particularly how indigenous people’s perspectives can inform marine mammal conservation and tourism management.

    Keywords: indigenous people, Māori, marine mammals, marine mammal tourism, Intergenerational management, Traditional ecological knowledge (TEK), Aotearoa/New Zealand

    Received: 12 Oct 2024; Accepted: 17 Feb 2025.

    Copyright: © 2025 Elmahdy, Orams, Lueck and Schänzel. This is an open-access article distributed under the terms of the Creative Commons Attribution License (CC BY). The use, distribution or reproduction in other forums is permitted, provided the original author(s) or licensor are credited and that the original publication in this journal is cited, in accordance with accepted academic practice. No use, distribution or reproduction is permitted which does not comply with these terms.

    * Correspondence: Yasmine M. Elmahdy, Auckland University of Technology, Auckland, New Zealand

    Disclaimer: All claims expressed in this article are solely those of the authors and do not necessarily represent those of their affiliated organizations, or those of the publisher, the editors and the reviewers. Any product that may be evaluated in this article or claim that may be made by its manufacturer is not guaranteed or endorsed by the publisher.

    Research integrity at Frontiers

    Man ultramarathon runner in the mountains he trains at sunset

    94% of researchers rate our articles as excellent or good

    Learn more about the work of our research integrity team to safeguard the quality of each article we publish.


    Find out more