AUTHOR=Li Wei , Song Ruiming , Yu Kunpeng 

TITLE=Consumer adoption of food blockchain traceability: insights from integrating TAM and TR models

JOURNAL=Frontiers in Sustainable Food Systems

VOLUME=9

YEAR=2025

URL=https://www.frontiersin.org/journals/sustainable-food-systems/articles/10.3389/fsufs.2025.1515188

DOI=10.3389/fsufs.2025.1515188

ISSN=2571-581X