AUTHOR=Leyva-Hernández Sandra Nelly , Toledo-López Arcelia , Hernández-Lara Ana Beatriz , Arango-Ramírez Paola Miriam , Avendaño-Rito María del Carmen TITLE=Values, attitude, and desire in organic food purchase intention in Mexico JOURNAL=Frontiers in Sustainable Food Systems VOLUME=8 YEAR=2025 URL=https://www.frontiersin.org/journals/sustainable-food-systems/articles/10.3389/fsufs.2024.1516788 DOI=10.3389/fsufs.2024.1516788 ISSN=2571-581X