AUTHOR=Chen Chen-Yueh , Chou Ya-Lun , Lin Yi-Hsiu , Lin Yen-Kuang TITLE=Sport fans’ curiosity and impulsive buying: mediation of social media use intensity JOURNAL=Frontiers in Sports and Active Living VOLUME=7 YEAR=2025 URL=https://www.frontiersin.org/journals/sports-and-active-living/articles/10.3389/fspor.2025.1519003 DOI=10.3389/fspor.2025.1519003 ISSN=2624-9367