AUTHOR=Yu Jing , Zhao Yitong TITLE=Health messages that engage audiences after the COVID-19 pandemic: content analysis of Chinese posts on social media JOURNAL=Frontiers in Public Health VOLUME=13 YEAR=2025 URL=https://www.frontiersin.org/journals/public-health/articles/10.3389/fpubh.2025.1533390 DOI=10.3389/fpubh.2025.1533390 ISSN=2296-2565