AUTHOR=Guo Dan , Qi Liwen , Song Xiaoting TITLE=Examining how fiscal policies influence innovation in TCM enterprises: the role of R&D investment and executives with pharmaceutical backgrounds JOURNAL=Frontiers in Public Health VOLUME=Volume 13 - 2025 YEAR=2025 URL=https://www.frontiersin.org/journals/public-health/articles/10.3389/fpubh.2025.1531622 DOI=10.3389/fpubh.2025.1531622 ISSN=2296-2565