AUTHOR=Saiz-Álvarez José Manuel , Vega-Muñoz Alejandro , Acevedo-Duque Ángel , Castillo Dante TITLE=B Corps: A Socioeconomic Approach for the COVID-19 Post-crisis JOURNAL=Frontiers in Psychology VOLUME=11 YEAR=2020 URL=https://www.frontiersin.org/journals/psychology/articles/10.3389/fpsyg.2020.01867 DOI=10.3389/fpsyg.2020.01867 ISSN=1664-1078 ABSTRACT=

The current global health and economic crisis caused by COVID-19 has opened the possibility to adopt the B Corp model and focus more on the person. Based on grounded theory, we have examined 147 organizations from 14 countries listed at the B Corp Directory for Latin America. Latin American B Corps have traits linked to family-related issues that are distinct from other B Corps located in different continents. Our main findings are that B Corps develop a more inclusive and sustainable economy to benefit society, go beyond the notion of CSR, and move away from traditional companies, as B Corps combine social development and economic growth.