AUTHOR=Lopes Luciane Cruz , Godman Brian , Bergamaschi Cristiane De Cássia , Barberato-Filho Silvio , Silva Marcus Tolentino TITLE=Editorial: New Horizons in Health-Promoting Technologies: From Development to Rational Use JOURNAL=Frontiers in Pharmacology VOLUME=11 YEAR=2020 URL=https://www.frontiersin.org/journals/pharmacology/articles/10.3389/fphar.2020.01180 DOI=10.3389/fphar.2020.01180 ISSN=1663-9812