AUTHOR=Soukup Tayana , Zamora-Talaya Bernarda , Bahadori Shayan , Luxardo Rosario , Kierkegaard Patrick , Butt Omar , Kettley-Linsell Hannah , Savva Katerina-Vanessa , Micocci Massimo , Zhou Shanshan , Newman Simon , Walne Simon , Peters Christopher J. , Gordon Adam , Ni Melody , Buckle Peter , Hanna George B. , NIHR HRC IVD PPIE Team TITLE=Defining the value proposition in diagnostic technology: challenges and opportunities for its understanding and development – a review with a multiperspective reflective analysis JOURNAL=Frontiers in Medicine VOLUME=12 YEAR=2025 URL=https://www.frontiersin.org/journals/medicine/articles/10.3389/fmed.2025.1498618 DOI=10.3389/fmed.2025.1498618 ISSN=2296-858X