AUTHOR=Koohy Hashem , Koohy Behrad TITLE=A lesson from the ice bucket challenge: using social networks to publicize science JOURNAL=Frontiers in Genetics VOLUME=5 YEAR=2014 URL=https://www.frontiersin.org/journals/genetics/articles/10.3389/fgene.2014.00430 DOI=10.3389/fgene.2014.00430 ISSN=1664-8021