AUTHOR=Ratcliff Chelsea L. , Harvill Blue , Wicke Rebekah TITLE=Understanding public preferences for learning about uncertain science: measurement and individual difference correlates JOURNAL=Frontiers in Communication VOLUME=8 YEAR=2023 URL=https://www.frontiersin.org/journals/communication/articles/10.3389/fcomm.2023.1245786 DOI=10.3389/fcomm.2023.1245786 ISSN=2297-900X ABSTRACT=
Although uncertainty is inherent in science, public audiences vary in their openness to information about preliminary discoveries and the caveats and limitations of research. These preferences shape responses to science communication, and science communicators often adapt messaging based on assumed preferences. However, there has not been a validated instrument for examining these preferences. Here, we present an instrument to capture preferences for information about uncertainty in science, validated with a large U.S. adult sample. Factor analysis results show that preferring certain scientific information and preferring uncertain scientific information are orthogonal constructs requiring separate measures. The final Preference for Information about Uncertain Science (or “PIUS-11”) scale comprises two dimensions: