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EDITORIAL article
Front. Artif. Intell.
Sec. AI in Business
Volume 8 - 2025 | doi: 10.3389/frai.2025.1577540
This article is part of the Research Topic Business Transformation through AI-enabled Technologies View all 5 articles
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The digital era is characterized by rapid technological advancements, with Artificial Intelligence (AI) emerging as a key driver of business transformation. Companies are increasingly integrating AI-enabled technologies into their operations to enhance productivity, streamline processes, and optimize decision-making [2]. For instance, one of the special issue papers examined the integration of artificial intelligence in supply chain management (SCM) [4]. One of the key insights highlighted by this paper is that "integrating AI in SCM not only improves operational efficiency and sustainability but also promotes resilience against disruptions" [4]. From intelligent automation to predictive analytics, AI is reshaping industries by enabling organizations to leverage vast amounts of data for actionable insights. For instance, another special issue paper discussed the use of AI for the analysis of vast amount of data for generating and reporting software defects [5]. This study reported several benefits such as rea-time analysis and operational efficiency which helped identifying and reducing the failure and errors in a timely manner. While AI-enabled automation offers several benefits, however, its inner working needs to be explained for enhancing stakeholders' trust. This topic was covered in this special issue by another accepted paper discussing the "stakeholder-centric explanations for black-box decisions: an XAI process model and its application to automotive goodwill assessments" [6]. Finally, the fourth paper in this special issue provided a methodology for the planning, implementation, and evaluation of skills intelligence management in the context of informed decisionmaking and adaptability [7]. Additionally, this editorial expands on these papers and draws our attention to one of the most significant advancements in AI which is the emergence of generative AI models, such as GPT and discusses its potential to revolutionize business process management (BPM) [1]. By automating repetitive tasks, generating contextual insights, and facilitating seamless human-machine collaboration, AI-driven technologies are setting the foundation for intelligent business ecosystems. The remainder of this editorial further expands the topic of AI-enabled business process management followed by a discussion of key considerations. It concludes with a future outlook on the role of AI in continuous innovation.Business Process Management (BPM) is central to enterprise efficiency, governing how organizations design, analyze, and optimize workflows. Traditional BPM approaches relied on human expertise and structured methodologies. However, the integration of AI has ushered in a new era of smart BPM, where AI models automate process discovery, enhance workflow optimization, and provide intelligent recommendations.For instance, ProcessGPT [1], an AI-driven BPM framework, leverages generative AI to streamline business processes. By analyzing historical data and learning from domainspecific knowledge, such technologies can generate process flows, identify inefficiencies, and recommend optimization strategies. The implications are profound: AI-powered BPM reduces operational costs, enhances agility, and enables organizations to adapt to evolving market conditions.AI's transformative impact extends to data-centric and knowledge-intensive processes, where decision-making is crucial. AI models can analyze vast datasets, detect patterns, and generate actionable insights, thereby augmenting human expertise. In domains such as finance, healthcare, and supply chain management, AI-driven analytics improve risk assessment, optimize resource allocation, and enhance customer experiences.Moreover, knowledge-intensive industries, such as legal and research-driven enterprises, benefit from AI's ability to process complex information. By integrating AI models with knowledge graphs and semantic reasoning, businesses can enhance decision-making and foster innovation. AI-enabled knowledge management systems facilitate the retrieval of relevant information, automate document summarization, and support collaborative problem-solving.One of the key drivers of business transformation is the shift from process augmentation to full automation. AI technologies are evolving from assisting human workers in decision-making to autonomously executing complex tasks. This transition is evident in various industries:1. Financial Services: AI-driven fraud detection systems analyze transactional data in real-time, identifying suspicious activities and preventing financial losses.2. Healthcare: AI models assist medical professionals in diagnostics, drug discovery, and personalized treatment recommendations.3. Education: AI-powered tools automate grading, generate personalized learning pathways, and enhance student engagement.4. Manufacturing: AI-driven robotics and predictive maintenance optimize production lines, reducing downtime and improving efficiency.As AI capabilities advance, businesses must strategically navigate the balance between human expertise and machine intelligence to maximize efficiency while ensuring ethical considerations and transparency in decision-making.While AI presents unparalleled opportunities, it also raises challenges that businesses must address. Ethical AI deployment, data privacy, and bias mitigation are critical concerns. Organizations must ensure that AI models are trained on diverse datasets to prevent biases and maintain fairness in decision-making. Additionally, regulatory compliance and transparent AI governance frameworks are essential for building trust in AI-driven solutions.Another challenge is workforce transformation. As AI automates routine tasks, businesses must invest in upskilling employees to work alongside AI technologies. The future workforce will require a blend of technical skills and problem-solving capabilities to effectively leverage AI-driven insights.The future of AI-enabled business transformation lies in continuous innovation. As AI models become more sophisticated, businesses will increasingly adopt AI-driven decision intelligence, autonomous systems, and human-AI collaboration frameworks. The evolution of AI-powered digital twins [3], generative design systems, and adaptive AI solutions will redefine industry standards and create new business opportunities.To remain competitive, organizations must embrace AI as a strategic enabler of innovation. By integrating AI into core business functions, companies can unlock new revenue streams, enhance customer experiences, and drive operational excellence.
Keywords: ai in business, digital transformation, Business Process Management (BPM), Generative AI, Business transformation, AI-enabled decision making
Received: 16 Feb 2025; Accepted: 26 Feb 2025.
Copyright: © 2025 Rabhi, Beheshti and Gill. This is an open-access article distributed under the terms of the Creative Commons Attribution License (CC BY). The use, distribution or reproduction in other forums is permitted, provided the original author(s) or licensor are credited and that the original publication in this journal is cited, in accordance with accepted academic practice. No use, distribution or reproduction is permitted which does not comply with these terms.
* Correspondence:
Fethi Rabhi, University of New South Wales, Kensington, Australia
Disclaimer: All claims expressed in this article are solely those of the authors and do not necessarily represent those of their affiliated organizations, or those of the publisher, the editors and the reviewers. Any product that may be evaluated in this article or claim that may be made by its manufacturer is not guaranteed or endorsed by the publisher.
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